In today’s fast-paced retail environment, customers expect a seamless, cross-channel shopping experience, whether they’re browsing online, shopping in-store, or both. Retailers are making strategic investments in core technology systems to meet these rising expectations. One of the most critical tools leading this charge is the Order Management System. As retail technology continues to evolve, solutions like DataxStream’s OMS+ are emerging as the ideal choice for vertically integrated retailers that have retail and wholesale distribution, along with manufacturing components. These businesses often handle complex sales transactions that involve multiple interactions, making OMS+ a perfect fit.
Total Retail conducted a survey of 214 respondents in April 2024, who represented a mix of retail organizations, including omnichannel, brick-and-mortar-only, online, CPG, and wholesale brands. The sizes of these companies ranged in annual revenue from $1 billion+ to less than $1 million. The survey revealed that 90% of retail decision-makers plan to increase their spending on order management systems over the next 12 months, with 83% also boosting investments in customer data platforms. Retailers understand that efficient management of customer and product data is crucial to delivering personalized shopping experiences and maintaining a competitive edge.
However, only 29% of retailers currently utilize order management systems, highlighting an opportunity for those who do to get ahead of the competition. With 75% of retailers planning to increase their overall technology budgets, investing in an OMS is becoming a top priority.
Order management systems
Order management systems optimize the entire order lifecycle from start to finish, tracking information and processes to make sure orders are fulfilled. OMS+ is a complete order management solution built to efficiently manage the full order process for businesses. From the initial order through returns and post-sale support, OMS+ handles every aspect of the sales process, enhancing operational efficiency.
Automation is transforming the retail industry, and OMS+ is at the forefront. By simplifying and speeding up fulfillment processes, automation is driving growth by making complex tasks easier to handle. By utilizing automation, OMS+ reduces time-consuming, manual processes by 50%, allowing users to spend their time communicating with customers and securing more sales opportunities. This efficiency not only reduces costs but also boosts customer satisfaction, helping retailers stay ahead in a competitive market.
Retailers looking to thrive in an omnichannel world need an OMS that can handle the complexities of retail with ease. OMS+ provides real-time visibility into inventory and seamless integration across all sales channels. As an SAP-endorsed app, OMS+ is installed directly into the SAP system and transacts in real time using live SAP data. This allows you to have the most up-to-date order data and material availability information, which can later be used to see conversion rates and customer preferences.
Some of the specific real-time data that OMS+ captures include:
- When a customer is due to reorder
- Opportunities for cross-selling and upselling
- Reminders to follow up on high-potential sales opportunities.
If you’re ready to transform your retail operations with a powerful order management system, OMS+ is the solution that can help optimize operations to stay ahead of the competition.
